To provide insight into our environmental impact, we use the FreshProducePEFCR. This is a European objective and unambiguous calculation method for fresh fruit and vegetables, based on the PEFCR system. We use it to calculate the environmental impact of 16 different impact categories.
When everyone calculates the environmental impact using the same method, we can compare fairly. This is how we can achieve a level playing field and sustainable quality brands obtain a fair foundation.
Do you want to find out more? Watch the video!
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